Vertical 03 — Pay-Per-Call
Respectful, compliant final expense calls that treat seniors right.
Final expense demands a higher standard of care. Our senior-facing campaigns are built around clarity and consent — no scare tactics, no misleading creative. We deliver inbound calls and warm transfers from consumers aged 50–85 who genuinely want to discuss burial and final expense coverage.
What We Deliver
Final Expense calls & transfers
Inbound calls
Seniors and family decision-makers calling in response to educational final expense content and quote offers.
Warm transfers
Live transfers with age, state, and coverage interest confirmed — handed off to your licensed agents with full context.
Appointment-ready leads
Callers pre-screened for budget, health class indicators, and buying timeline to match your underwriting appetite.
Lead Quality Benchmarks
Delivering pre-qualified, respectful final expense calls that convert.
Every call we deliver is screened for age, intent, and basic affordability so your licensed agents speak with seniors and family decision-makers who genuinely want coverage — not cold lists. Here's what qualifies a lead before it reaches you:
Applicant Profile
- Age typically 50–85, with state of residence confirmed for licensing
- Interest in burial, cremation, or final expense / whole life coverage verified on the call
- Not already locked into a competing final expense policy they intend to keep
Affordability & Intent
- Budget range discussed; caller open to a monthly premium conversation
- Basic health and tobacco indicators captured where your underwriting requires them
- Buying timeline confirmed — shopping now or within a near-term decision window
Every call is pre-screened against these criteria before it's routed to you, so you're only paying for consumers who fit your product and underwriting appetite.
Trust & Compliance
Why buyers trust our final expense calls
Every campaign runs under the same rules: documented consent, recorded calls, and source-level transparency. Vertical-specific safeguards are layered on top.
Discuss final expense volume- Strict TCPA compliance with documented express written consent
- Senior-friendly scripts reviewed for clarity and honesty
- CMS-aware marketing practices for adjacent Medicare audiences
- Every call recorded and auditable on request
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